Marketing "utopia"
With the recent upsurge in "real time" digital communication in the form of Twitter and the, as usual, set of tools that inevitably follows, it seems that we are offering more of our "selves" up for scrutiny by the robots that scan and crawl our every conversation. As a digital marketing professional i welcome such insight. It increases the opportunity to communicate product messages to the participant but i fear that we are edging closer to the digital marketing "utopian" nightmare that the minority report gives us a glimpse of.